Female Startup Club

How to get stocked in Wholefoods & scaling a business in the CPG industry, with Red Clay Hot Sauce Co-Founder Molly Fienning

March 27, 2021 Female Startup Club Season 1 Episode 138
Female Startup Club
How to get stocked in Wholefoods & scaling a business in the CPG industry, with Red Clay Hot Sauce Co-Founder Molly Fienning
Show Notes

Joining me on the show today is Molly Fienning. Co-Founder of Red Clay Hot Sauce. 

Like the name suggests, this is a mighty hot sauce. Red Clay is a cold-pressed, made-for-foodies hot sauce & hot honey brand, which was named "Tabasco for the 21st century" by Food and Wine Magazine. Crafted by a talented Southern Chef, Red Clay sauces lead with flavor to enhance your plate of food, versus burning your palate with excess heat. 

Red Clay is thoughtful about craft and high-quality ingredients, which is why chefs and foodies (like Martha Stewart!!) prefer this sauce over others. It's the only cold-pressed, fermented hot sauce and the only 100% raw hot honey on the grocery shelf. 

This is such a great episode for anyone in the food biz. Molly really takes us through what the growth has looked like year on year - right down to the numbers, specifically how she got the brand into Wholefoods and what it looks like to join a pre existing brand as a co-founder later on in the journey. Plenty of key insights that I know you’re going to appreciate!!

LINKS WE MENTION:

Red Clay’s Website

Red Clay’s Instagram

Molly’s Instagram

Female Startup Club's Instagram

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